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| LEADER |
00771nam#a2200265#a#4500 |
| 001 |
OAGSID000524 |
| 003 |
OAG |
| 008 |
||||||s1987 a |||| ||spa d |
| 040 |
# |
# |
|a OAG
|b spa
|c OAG
|
| 080 |
# |
# |
|a 380.13
|
| 092 |
# |
# |
|c 380.13 KOT
|
| 100 |
1 |
# |
|a Kotler, Philip.
|
| 245 |
1 |
0 |
|a Dirección de mercadotecnia :
|b análisis, planeación y control.
|
| 260 |
# |
# |
|a México :
|b Diana,
|c 1987
|
| 300 |
# |
# |
|a 867 p. :
|b il., tablas
|
| 650 |
0 |
4 |
|a Mercados
|
| 650 |
0 |
4 |
|a Investigación de mercados
|
| 650 |
0 |
4 |
|a Planificación
|
| 650 |
0 |
4 |
|a Control
|
| 650 |
0 |
4 |
|a Análisis
|
| 700 |
1 |
# |
|a Quijano R., R.
|
| 929 |
# |
# |
|a COM
|c Mendoza Libros
|d $1.176
|9 8-6-89
|
| 930 |
# |
# |
|a 13317
|b 1
|d PRE
|
| 952 |
# |
# |
|f COM
|g $1.176
|k Mendoza Libros
|w ||||||
|p OAG13317
|t v.1
|a OAG
|b OAG
|o 380.13 KOT
|y IMP
|
| 999 |
# |
# |
|a Ana
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