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01855nam#a2200481#a#4500 |
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OEO |
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20170331153641 |
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950814s1969 mx |||| ||||||||| ||spa d |
| 040 |
# |
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|a OEO
|b spa
|c OEO
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| 080 |
# |
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|a 658.8
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| 092 |
# |
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|c 658.8 K87 ej.1
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| 100 |
0 |
# |
|a Kotler, Philip
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| 245 |
1 |
0 |
|a Dirección de mercadotecnia :
|b análisis, planeación y control.
|
| 250 |
# |
# |
|a 1a. ed.
|
| 260 |
# |
# |
|a México :
|b Diana,
|c 1969.
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| 300 |
# |
# |
|a 715 p. :
|b diagr. ;
|c 24 cm.
|
| 500 |
# |
# |
|a Bibliografía y notas de pie de página.
|
| 653 |
# |
# |
|a comprador
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| 653 |
# |
# |
|a investigación de mercados
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| 653 |
# |
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|a programación
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| 653 |
# |
# |
|a productos
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| 653 |
# |
# |
|a precios
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| 653 |
# |
# |
|a distribución
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| 653 |
# |
# |
|a ventas
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| 653 |
# |
# |
|a publicidad
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| 653 |
# |
# |
|a utilidades
|
| 700 |
0 |
# |
|a Palazón Bertrán, Ramón,
|e Trad.
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| 907 |
# |
# |
|a Monograf
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| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO24289
|t ej.1
|a OEO
|b OEO
|o 658.8 K87 EJ.1
|5 2
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO24292
|t ej.2
|a OEO
|b OEO
|o 658.8 K87 EJ.2
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO27495
|t ej.3
|a OEO
|b OEO
|o 658.8 K87 EJ.3
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO27497
|t ej.4
|a OEO
|b OEO
|o 658.8 K87 EJ.4
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO27632
|t ej.5
|a OEO
|b OEO
|o 658.8 K87 EJ.5
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO28247
|t ej.6
|a OEO
|b OEO
|o 658.8 K87 EJ.6
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO28248
|t ej.7
|a OEO
|b OEO
|o 658.8 K87 EJ.7
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO28251
|t ej.8
|a OEO
|b OEO
|o 658.8 K87 EJ.8
|y IMP
|w 19950814
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO24291
|t ej.9
|a OEO
|b OEO
|o 658.8 K87 EJ.9
|y IMP
|w 19950815
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO28249
|t ej.10
|a OEO
|b OEO
|o 658.8 K87 EJ.10
|y IMP
|w 19950815
|
| 952 |
# |
# |
|f C
|g $ 0,01
|p OEO27633
|t ej.11
|a OEO
|b OEO
|o 658.8 K87 EJ.11
|y IMP
|w 19950817
|
| 988 |
# |
# |
|a sibunc
|l 1
|k 24.289
|o 1
|m 22702
|
| 989 |
# |
# |
|a oresisb
|
| 999 |
# |
# |
|a López
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