|
|
|
|
LEADER |
00759Cam#a2200313#u#4500 |
001 |
OPESID001417 |
003 |
OPE |
005 |
20091013181808 |
008 |
||||||s2000 sp a | |||| ||spa d |
020 |
# |
# |
|a 8476155662
|
040 |
# |
# |
|a OPE
|b spa
|c OPE
|
092 |
# |
# |
|c 658.8
|l RIE
|
100 |
1 |
# |
|a Ries, Al
|
245 |
1 |
0 |
|a Posicionamiento
|
250 |
# |
# |
|a 2a. ed.
|
260 |
# |
# |
|a Madrid :
|b McGraw-Hill,
|c 2000.
|
300 |
# |
# |
|a xix, 155 p. :
|b il.
|
440 |
# |
# |
|a McGraw-Hill de management
|
650 |
# |
4 |
|a Publicidad
|
650 |
# |
4 |
|a Comunicación
|
650 |
# |
4 |
|a Comercialización
|
653 |
# |
# |
|a Marketing
|
700 |
1 |
# |
|a Trout, Jack
|
866 |
0 |
# |
|a 1 ej.
|
908 |
# |
# |
|a IMP
|
929 |
# |
# |
|a DON
|
930 |
# |
# |
|a 33452
|d pre
|
952 |
# |
# |
|f DON
|w ||||||
|p OPE33452
|a OPE
|b OPE
|o 658.8 RIE
|y IMP
|
999 |
# |
# |
|a ALICIA
|